{"id":4345,"date":"2010-02-08T10:20:46","date_gmt":"2010-02-08T15:20:46","guid":{"rendered":"http:\/\/blogs-devl.bu.edu\/bunow\/?p=4345"},"modified":"2011-02-17T14:58:52","modified_gmt":"2011-02-17T19:58:52","slug":"toyotas-troubles","status":"publish","type":"post","link":"https:\/\/blogs-devl.bu.edu\/bunow\/2010\/02\/08\/toyotas-troubles\/","title":{"rendered":"Toyota&#8217;s troubles"},"content":{"rendered":"<p>The troubles for Toyota keep mounting with a <a href=\"http:\/\/www.nytimes.com\/2010\/02\/08\/business\/global\/08recall.html?hp\">recall<\/a> of 311,000 of its 2010 Prius expected this week. \u00a0BU College of Communication Professor and veteran PR reputation management expert <a href=\"http:\/\/www.bu.edu\/com\/about\/faculty\/peter_morrissey.shtml\">Peter Morrissey<\/a> offers his thoughts on the embattled car<img loading=\"lazy\" class=\"alignright size-thumbnail wp-image-4346\" src=\"http:\/\/blogs-devl.bu.edu\/bunow\/files\/2010\/02\/toyota_logo_2005-150x150.jpg\" alt=\"toyota_logo_2005\" width=\"150\" height=\"150\" \/>maker:<\/p>\n<p><em>&#8220;Toyota&#8217;s reputation is its most valued asset. \u00a0They are putting it at unacceptable high risk and they will pay dearly for this in the short and long run. \u00a0They need to wrestle back control of the situation. \u00a0Like putting toothpaste back in the tube &#8211; hard to do and very messy.&#8221;<\/em><\/p>\n<p><em><span style=\"font-style: normal\">Contact Peter Morrissey, 617-353-1020, <a href=\"pmorriss@bu.edu\">pmorriss@bu.edu<\/a><\/span><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The troubles for Toyota keep mounting with a recall of 311,000 of its 2010 Prius expected this week. \u00a0BU College of Communication Professor and veteran PR reputation management expert Peter Morrissey offers his thoughts on the embattled carmaker: &#8220;Toyota&#8217;s reputation is its most valued asset. \u00a0They are putting it at unacceptable high risk and they [&hellip;]<\/p>\n","protected":false},"author":606,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4491],"tags":[1314,1336],"_links":{"self":[{"href":"https:\/\/blogs-devl.bu.edu\/bunow\/wp-json\/wp\/v2\/posts\/4345"}],"collection":[{"href":"https:\/\/blogs-devl.bu.edu\/bunow\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs-devl.bu.edu\/bunow\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs-devl.bu.edu\/bunow\/wp-json\/wp\/v2\/users\/606"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs-devl.bu.edu\/bunow\/wp-json\/wp\/v2\/comments?post=4345"}],"version-history":[{"count":5,"href":"https:\/\/blogs-devl.bu.edu\/bunow\/wp-json\/wp\/v2\/posts\/4345\/revisions"}],"predecessor-version":[{"id":8141,"href":"https:\/\/blogs-devl.bu.edu\/bunow\/wp-json\/wp\/v2\/posts\/4345\/revisions\/8141"}],"wp:attachment":[{"href":"https:\/\/blogs-devl.bu.edu\/bunow\/wp-json\/wp\/v2\/media?parent=4345"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs-devl.bu.edu\/bunow\/wp-json\/wp\/v2\/categories?post=4345"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs-devl.bu.edu\/bunow\/wp-json\/wp\/v2\/tags?post=4345"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}